A bit of history...Cafedirect is the UK's largest Fairtrade hot drinks company. Their brands include Cafedirect, Teadirect and Cocodirect. They buy from 37 producer organisations in 12 countries, ensuring that over a quarter of a million growers receive a decent income from trade.
Cafedirect's Gold Standard Fairtrade policy means they always pay their growers a fair price that's above the market rates. So the growers receive a reliable income and Cafedirect receives the best quality produce - and that's great news for everyone. Cafedirect also invest a significant part of their annual profits back into their growers' businesses, giving them more control over their own lives and the chance to build a better future for themselves and their families. In 2004/05, they put 86% of their operating profits which equates to £574,000) back into tailor-made support and training initiatives with their growers.
In the same year, Cafedirect issued shares to become a plc. Their decision to issue shares was guided by a wish for a more inclusive ownership. The opportunity enabled their grower partners, consumers, employees and founders to own a share in the company and be directly connected to each other. This reinforces the direct connection between farmers, who grow the coffee, tea, cocoa and sugar, with consumers, who enjoy drinking it. This has always been central to Cafedirect's way of doing good business.
Cafedirect grower organisations include Gumutindo (Africa), Igara Growers Tea Factory Ltd. (Africa), Kayonza Growers Tea Factory Ltd. (Africa), PRODECOOP (Nicaragua), Crocla (Peru) and Chirinos (Peru).
Cafedirect are now one of the sponsors of the thought-provoking documentary Black Gold. At a time when everyone is more conscious about ethical and environmental issues, Black Gold opens your eyes to the coffee trade and guarantees you'll never look at your latté or cappuccino in the same way again.
Created by British film-makers, Nick and Marc Francis, Black Gold is a film that follows the journey of Tadesse Meskela, General Manager of the Oromia Coffee Farmers Co. in Ethiopia, as he travels around the world to find buyers willing to pay a fair price for his coffee. Over the past 16 years Cafedirect's unique trading and business model has made a positive impact on over a million growers across the world, and because of this they were delighted to work with the makers of Black Gold, to raise awareness of the plight of coffee farmers around the world.
Cafedirect are proud to be working with farmers who have the expertise to provide the exceptional quality they require. This ensures that you enjoy the finest selection of coffees, teas and chocolate drinks.
Product Range:
Cafedirect Special Selection Instant Coffee (100g) Cafedirect Fairtrade Intense Premium Instant Coffee (100g) Cafedirect Classic Blend (formerly 5065) Freeze Dried Instant Coffee 100g Cafedirect Classic Blend (formerly 5065) Freeze Dried Instant Coffee 200g Cafedirect Premium Decaffeinated Freeze Dried Instant Coffee 100g Cafedirect Classic Blend (formerly 5065) Catering Tubs (500g) Cafedirect Classic Blend (formerly 5065) Catering Tubs (6 x 500g) Cafedirect Classic Blend (formerly 5065) Decaffeinated Freeze Dried Instant Coffee 100g Cafedirect Classic Blend (formerly 5065) Instant One Cup Sticks (1000 x 1.8g) Cafedirect Classic Blend (formerly 5065) Organic Decaf Catering Tubs (500g) Cafedirect Classic Blend (formerly 5065) Organic Decaf Instant Catering Tubs (6 x 500g) Cafedirect Classic Blend (formerly 5065) Organic Decaf Instant One Cup Sticks (1000 x 1.8g) Cafedirect Medium Roast Ground Coffee (227g) Cafedirect Medium Roast Ground Coffee (45 x 60g) Cafedirect Medium Roast Ground Coffee (750g) Cafedirect Rich Roast Ground Coffee (227g) Cafedirect Espresso Roast Ground Coffee (227g) Cafedirect Decaffeinated Roast Ground Coffee (227g) Cafedirect Kilimanjaro Roast Ground Coffee (227g) Cafedirect Organic Machu Picchu Roast Ground Coffee (227g) Cafedirect Organic Palenque Roast Ground Coffee (227g) Cafedirect Espresso Coffee Beans (1kg) Cafedirect Las Nubes Gourmet Coffee Beans (227g) Cafedirect Machu Picchu Organic Gourmet Coffee Beans (227g) Cafedirect Mount Elgon Organic Gourmet Coffee Beans (227g)
Teadirect Tea Bags (80 bags) Teadirect Tea Bags (160 bags) Teadirect Decaffeinated Tea Bags (80 bags) Teadirect Fairtrade Tagged Tea Bags (100) Teadirect Loose Leaf Tea (1 kg) Teadirect Organic Earl Grey Tea Bags (50 bags) Teadirect Organic Green Tea Bags with Cinnamon (25 bags) Teadirect Organic Green Tea Bags with Lemongrass (25 bags) Teadirect Tagged & Enveloped Earl Grey Tea Bags Dispenser (300 bags) Teadirect Tagged & Enveloped Tea bags Dispenser (300) Teadirect Tagged Organic Earl Grey Tea Bags (100 tagged bags) Teadirect Catering Tea Bags (440 bags) Teadirect Catering Tea Bags (1100 bags)
Cocodirect Drinking Chocolate (250g) Cocodirect Drinking Chocolate Tubs (1kg) Cocodirect Instant Hot Chocolate Sachets (20 x 23g)
|